Support Zone

Pareto Privacy Policy
Last Revised: July 11, 2007

We at Pareto ("we" or "us") understand that making purchases online involves a great deal of trust on your part. We take that trust seriously, and, as a result, we seek to ensure the security of your personal information online. This privacy policy is an effort to answer your privacy-related questions. If you have questions that are not addressed herein, please submit them to us by sending an email to webmaster@iconpareto.com.

The purpose of this privacy policy (the "Policy") is to help you understand what kinds of personally identifiable information we may gather about you when you visit the Pareto Web site located at www.iconpareto.com and related sub-domains (the "Site"), how we may use that information, whether we will disclose it, and how you can correct or update it. We note that this Policy sets forth our online information collection and use policies under U.S. law. The Site is intended for use by residents of the U.S. who are over the age of 18. We do not knowingly collect personally identifiable information from children (that is, minors younger than thirteen years of age).

If you do not agree to the terms of this Policy, you should not use the Site. We reserve the right to update or modify this Policy from time to time, and such changes to the Policy will be effective immediately; therefore please bookmark this page and review it periodically to assure familiarity with the most current version of the Policy. You can tell if the Policy has been updated since you last reviewed it by checking the "Last Revised" date at the beginning of the Policy.

This Policy is the sole authorized statement of Pareto' practices with respect to the online collection of personally identifiable information and the usage of such information. Any summaries of this Policy generated by third party software or otherwise (for example, in connection with the "Platform for Privacy Preferences" or "P3P") shall have no legal effect, are in no way binding upon Pareto, shall not be relied upon in substitute for this Policy, and neither supersede nor modify this Policy.

To assist you with your review of our Policy, we have provided answers to questions that you may find important:

What Personal Information We Collect

Pareto may collect personally identifiable information that you specifically and voluntarily provide on the Site or by email to Pareto. Personally identifiable information ("PII") is information that identifies you as a specific individual, for example, your name, company name, account number, physical or email address, and phone number plus other information that personally identifies you including your industry, the number of employees at your company, and purchase history. The Site includes both public areas, open to all visitors, and private areas that are open only to those visitors who choose to register. In addition, visitors can sign up on the Site to request other information from Pareto. Pareto collects PII from you when you:

How We Use the Personal Information We Collect

We use the PII that you provide to us in order to 1) fulfill requests for products, services and/or information, 2) provide customer service, 3) offer new products or services, 4) measure and improve the effectiveness of our Site and our marketing endeavors, 5) tailor our online offerings to your preferences, 6) administer promotions or surveys, and 7) achieve other business purposes as permitted under applicable law.

Pareto generally does not and will not share PII with third parties for marketing and other business of Pareto and our affiliates.  Pareto may, however, share such data with certain third parties for marketing and other business advisory enterprises. For example, Pareto may disclose PII to consultants, professional advisors and contractors who perform services on our behalf. Data shared for these purposes shall be protected under non-disclosure agreements, executed between and among Pareto and such parties. At times, Pareto may seek to validate the PII we have collected via an audit by a third party designed to determine the accuracy of and/or to update the information collected. We may also combine data that we collect online with data collected offline or with data provided by other parties.

Additionally Pareto reserves the right to release PII concerning any visitor when that visitor is believed by Pareto to be in violation of any published guidelines for the use of the Site, or participates (or is suspected of participating) in any illegal or potentially illegal activity. Pareto also reserves the right to disclose PII to comply with applicable law, in response to civil subpoenas or discovery requests, or when we believe in good faith that disclosure is required to protect the rights, property, safety or security of Pareto, our visitors or the public, or to respond to an emergency.

Cookies

Upon visiting our Site we will assign you a unique ID in the form of a "cookie". A cookie is a piece of information that our server places on your computer's hard drive, which Pareto may associate with your PII when you log on to the site. Cookies are used for such purposes as facilitating and personalizing your shopping and ordering experience, keeping track of your shopping basket during your visit, helping diagnose problems with our server, and administering our Site. We may use the information collected through cookies for marketing purposes to inform you of special offers, better understand your needs or answer your questions. NOTE: You can control how and whether cookies will be accepted by your web browser, and you may remove them from your computer at any time at your discretion.

Web Beacons

Some Pareto Web pages and HTML-formatted e-mail newsletters may use Web beacons to compile aggregate statistics about website usage. A Web beacon is an electronic image, often called a single-pixel (1x1) or clear GIF, that is ordinarily not visible to the site visitor. Web beacons can recognize certain types of information on a visitor's computer, such as a visitor's cookie number, time and date of a page or image view, and a description of the page where the Web beacon is placed. When used in an e-mail, they can tell us whether an e-mail has been opened.

How We Protect Your Personal Information

To help ensure the security of your PII, Pareto seeks to use security technology and procedures, which are reviewed periodically. We use encryption technology and Secure Socket Layers ("SSL") in all areas where your personal and account information is required. This means that the PII you submit to us via our Site is encrypted by your computer, and then decrypted again on our side, discouraging others from accessing your private information during transmission. If your browser does not support SSL, or if you are unable to establish a secure connection due to a company firewall, please call us at (866) 212-5207 to place your order by phone.

In addition, your personal, account information, and transaction history are kept behind our firewall.

Correcting/Updating Your Personal Information and Preferences

If you would like to make changes to your PII or to your preferences regarding the marketing information that you receive from Pareto or our affiliates, please click here. We will use reasonable efforts to comply with your request. Please note that we may need to contact you in order to be sure that we are updating the appropriate information. When requesting that PII be updated or that your preferences be changed, please keep in mind that until the change is implemented, you may still receive email and/or physical mailings from us. Furthermore, there will be residual information that will remain within Pareto databases, access logs and other records, which may contain such PII. The residual information will not be used for commercial purposes; however, Pareto reserves the right, from time to time, to re-contact former customers or visitors to the Site. Please note that we are not responsible for retracting your PII from third parties with whom we have shared your information pursuant to the terms and conditions of this Policy as in effect from time to time.

Other Information We Collect

Information About Your Computer and Your Site Activities: When a visitor comes to our Site we collect and aggregate information about the visitor's computer (such as its IP address, operating system and browser software), and click-stream information (such as the address (or "URL") of the Web site that the visitor came from before visiting our Site, which pages of the Site were visited, the order in which they were visited and which hyperlinks were clicked) for the purpose of assessing our Site traffic and the effectiveness of our Site content, as well as to help diagnose problems with our servers. This data allows us to improve the quality of your visit by streamlining your ability to navigate the Site, and to develop featured programs and content that will be of interest to our customers and Site visitors.

Aggregated Information: Pareto may collect and aggregate demographic information about our Site visitors. For example, we may seek to aggregate information regarding the gender make-up, average age and range of income levels of Site visitors in order to better service our user community. We may use such information in its aggregated form without restriction.

Information About Corporate and Other Organizational Customers: We may collect information pertaining solely to corporations, governmental or educational entities, or other business or not for profit entities, such as, for example, a company's address. We may use any such corporate information without restriction. In an effort to better support our customers by delivering more relevant marketing communications, Pareto will, on occasion, purchase third party information about businesses and other entities that are our customers. The company information we purchase may include number of employees, or annual sales volume and company structure. This is used to customize such customers' online/offline experience and to supplement our internal sales information to better serve you.

Advertisers

Pareto may use outside advertising companies ("Advertisers") to serve advertisements on the Site. Please be advised that such Advertisers may use cookies or other technologies to enable such Advertisers to record which ads your browser has seen, and which Site pages you may have been viewing when the ads were delivered.

Rebates and Promotions

We may from time to time offer special rebates and/or promotions on the Site. Additional PII may be required in order to participate in such promotions, so that we may, for example, verify entrants' eligibility and identity and notify winners. Participation in such promotions is completely voluntary. If and when we sponsor such promotions, we will post relevant privacy information in the respective "official rules" and/or registration areas for such promotions. That privacy information, to the extent it conflicts with this Policy, will govern that particular sweepstakes, contest or promotion -- please remember to read it carefully.

Co-branded Sites: Links to Other Sites

The Site offers certain features that are provided and/or hosted by third parties, but that may be presented on pages displaying Pareto's branding. For example, Pareto-branded pages featuring investor relations information about Pareto may be created and operated by a third party data provider specializing in such information. The Site may also contain links to other Web sites, or other affiliated sites (e.g., event sponsors, or companies offering rebates or other promotions). We are not responsible for the privacy practices or the content of any such Web sites, including such sites' use of any information (such as IP number, browser type or operating system) collected when visitors to the Site click through links to those sites. Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of any third party sites.

Online vs. Offline Practices

Please note that this Policy applies solely to our online information-gathering and dissemination practices in connection with the Site, and does not apply to any of our practices conducted offline other than as expressly set forth in this Policy.

Contacting Pareto

Should you have any questions, please e-mail us at webmaster@iconpareto.com.